What Works to Get More Instagram Followers
What works to get more Instagram followers in 2021? How do you get your first 1,000 or 10,000 followers?
You’re on Instagram all the time anyway, so it can be easy to get a few followers. The others make it look easy, too, right!?
Think! Gone are the days when you can get thousands of followers without a strategy.
If you’ve ever tried it, you’ve probably noticed that attracting high-quality, interesting followers who will engage with your content is becoming increasingly difficult.
And that can be frustrating.
The good news: With the right strategy, it still works today.
I have written down 19 practical strategies that you can use to grow your Insta followers and which ones you should leave alone.
Create a meaningful profile
#1 Use an appropriate profile picture.
If you have a company account, use a picture of yourself or your logo so other users can immediately recognize your account.
#2 Choose your meaningful name
Think carefully about who you want to target on Instagram and what that target group wants to see.
#3 Include your website
If you have a business, include your website in your profile.
#4 Create an attention-grabbing bio
Show your users what to expect on your profile. You can also use your location or a particular hashtag there.
Create high-quality content
Easier said than done, right!?
But what does it mean to create viral content?
These are posts that reach a lot of people organically. A lot means when the center gets significantly more users than follow the account. There are no exact numbers for this. They stand out because they generate a lot of reach and, therefore, engagement. https://comprarseguidoresreaisportugal.com/
As an outsider, you often cannot recognize posts as viral because the reach is not publicly visible (except for Reels, for example) nor how often a post has been saved (that is also an interaction).
How do you create high-quality content that has the potential to go viral?
#5 Offer value with your content
Offer content that adds value to your followers.
The Xth photo of you is all well and good. And may also be suitable if you want to become an influencer. But if you want to build a business, then you should offer real added value (for your target group) that helps them and supports them on their way.
Ask yourself: what is bothering you? What keeps them awake at night? What worries and hurdles do you have that you have the solution to?
Remember: It’s not about you. It’s about them.
You may talk about yourself and your experiences, but always keep your followers in mind.
You can also tell them a story about yourself and share your own experience, such as how you solved something or overcame a problem. This is how they can learn from you. But this isn’t about you, and it’s about your prospects. Please don’t write your hero story. Show them that it could be THEIR possible hero story.
#6 Offer an easy-to-read and immediately recognizable benefit
Your goal is to get your users to look at the post for longer.
The social media world is fast-paced, and it’s far too easy to scroll over a post if it doesn’t grab attention within 1-2 seconds.
How do you do that? Create an easy-to-read post that immediately explains what it’s about.
Use a clear font, no wild backgrounds behind the font, and feel free to use graphics or images for support!
#7 Evoke emotions
Content that evokes an emotional response or feeling is more likely to go viral. This can, e.g., B. be admiration, amazement, worry, sadness, or humor.
Studies show that content that evokes positive feelings performs better than content that produces negative emotions.
So use content that gives your followers a positive ray of hope and shows them, for example, what is possible for them too. Or use humor to show that you know and understand their problems, as you have had them too, or maybe you still have them and how you deal with them. When you show yourself vulnerable, you build trust.
#8 Use a call to action
So, call readers to action. Ask them questions and, for example, ask them to comment or like the post.
Don’t ask, “How are you today?” That’s far too trite.
For example, if you have reported on an experience and insights, ask them whether they have ever had the same experience and how they dealt with it.
#9 Respond to comments
Build a connection with your followers by engaging in dialogue with them.
Not only will you increase the number of comments, but you will also show them respect and gratitude. And that increases the likelihood that they will comment again. And you want an active community.
#10 Post high-quality photos
You want high-quality clients, so make sure the photos aren’t pixelated or cut off part of the image, leaving part of the subject missing.
#11 Use categories
Always stay thematically within your area, but use inspiration (e.g., quotes), personal stories/experiences, or tips & tricks. Use posts from the respective categories to keep your feed more varied.
Use photos, text, or graphics you can easily create with Canva.
The important thing is to always stay on topic with your Instagram profile.
#12 Post regularly!
Consistency is key! Not only will your followers thank you, but so will the Instagram algorithm, which rewards consistent, high-quality content. And also penalize sleepy accounts.
#13 Use hashtags
Unlike Facebook, hashtags on Instagram are essential to get more followers on Instagram. Find popular, topic-relevant hashtags and use them repeatedly in your photos. You can use up to 30 hashtags. Try different ones here.
Necessary: They should be popular hashtags, but not TOO popular. Check whether your post appears under the hashtag. If not, you’ll get lost in the crowd, as many larger accounts use it. It’s better to choose niche hashtags where you will also appear.
#14 Like and comment on other people’s posts and follow them.
Use 5-10 minutes daily to leave meaningful (!) comments on other accounts to draw attention to yourself.
You can also achieve the same effect by liking other pictures.
But beware of “If you follow me, I’ll follow you.” These are often inactive and not very high-quality followers who do not benefit you long-term. You can save yourself the time.
